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Ethereum

Fidelity’s Crypto Branch will Increase Staff by 70%. President Sees “More Interest In Ether”

Fidelity's Crypto Branch to Increase Staff by 70%, President Sees 'More Interest in Ether'

According to Tom Jessop, president of Fidelity Digital Assets, the company is planning to increase staff by 70% because demand for cryptocurrencies continues to keep the firm busy. Fidelity Digital Assets Inc. is a subsidiary of Fidelity Investments Inc. and has seen significant demand for ethereum.

Fidelity Digital Assets Pushes Fidelity Crypto Demand to Increase Staff

Fidelity Digital Assets is looking to increase staff at its locations in Boston, Salt Lake City, and Dublin, according to a Bloomberg interview with Tom Jessop. New hires will be devoted to developing new products in other areas of crypto assets, besides bitcoin.

“[2020] was a breakthrough year in the space due to the increased interest in bitcoin since the pandemic began,” Jessop stated. Jessop added

We’ve seen more interest in ether, so we want to be ahead of that demand.

The company will also be trading digital currencies more frequently, Jessop stated. He explained that crypto trading is a 24/7 environment, unlike traditional markets. Fidelity Digital Assets’ CEO explained that they want to work full-time during the week.

Fidelity digital assets President describes new types of institutional demand

Jessop explained that institutional enthusiasm for crypto assets is still high and growing. He clarified that the company is open to services from hedge funds and family offices. Jessop explained that retirement agencies and corporations are also entering the crypto world.

The Fidelity Digital Assets President conducted an interview with Matthew Leising. Matthew Leising is a Bloomberg contributor who covers the crypto scene frequently. A few years ago, Leising, wrote an article that claimed Satoshi Nakamoto was allegedly writing a book. Last year, Jessop explained that bitcoin is not a true store of value just yet, but he remained positive the leading crypto asset will attain this status.

The Jessop interview with Leising highlights that Fidelity Digital Assets seems to have a focus on other digital assets besides bitcoin (BTC). Jessop stated that Bitcoin has been an entry point for many institutions in his interview. He said, “It’s now really opening a window on the other things happening in this space.”

What do you think about the recent interview with Tom Jessop, president of Fidelity Digital Assets? Comment below to let us know your thoughts on this topic.

Image Credits: Shutterstock, Pixabay, Wiki Commons, Fidelity Investments Inc.

Disclaimer: This article is for informational purposes only. This article is not intended to be a solicitation or offer to buy or sell any products or services. Bitcoin.com does not provide investment, tax, legal, or accounting advice. The author and the company are not responsible for any loss or damage resulting from or in connection to the content, goods, or services discussed in this article.

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Ethereum

Ethereum Price Analysis: Does ETH Have the Strength to Rise Above $2K?

Ethereum’s price is yet to show any willingness to recover, as the market has been moving sideways over the past week.

However, the current level can initiate a rebound if the price holds above it.

Technical Analysis

By Edris Derakhshi (TradingRage)

The Daily Chart

ETH’s daily chart remains bearish, with the price struggling to hold above the $1,900 support area after a prolonged downtrend. A breakdown of this level could reinforce further downside, potentially targeting the $1,600 support zone if selling pressure persists. The 200-day moving average remains well above, located around the $2,900 mark, signaling a strong bearish bias.

Meanwhile, the RSI is in the oversold territory, which suggests a short-term bounce could occur. A decisive break above $2,000 with strong volume could shift momentum toward $2,200, but failure to do so would likely confirm continued weakness in the short term.

The 4-Hour Chart

The 4-hour chart shows a breakout from the descending wedge pattern, indicating a potential trend reversal. However, price action remains trapped around the $1,900 resistance zone, with multiple rejections signaling a lack of strong bullish momentum.

The RSI is recovering but still below overbought conditions, suggesting room for further upside if ETH can close above this key resistance area. A confirmed breakout above $2,000 could trigger a rally toward $2,100-$2,200, while failure to hold above $1,900 may lead to a retest of the $1,800 support level. Volume confirmation will be crucial in determining whether this breakout sustains or results in another rejection.

Onchain Analysis

By Edris Derakhshi (TradingRage)

Exchange Reserve

The Ethereum exchange reserve chart shows a continuous decline in the amount of ETH held on exchanges, currently near multi-year lows at around 18.8 million. This suggests a long-term trend of accumulation, as fewer tokens are available for immediate selling. Typically, declining exchange reserves indicate that investors are moving ETH to self-custody or staking, reducing potential selling pressure.

Despite the price drop to $1,900, the lack of a significant spike in exchange reserves implies that panic selling might not be fully materialized, which supports the idea that long-term holders somehow remain confident. From a technical perspective, ETH is at a critical resistance zone near $1,900-$2,000, and if buyers step in, the supply squeeze could lead to a strong recovery.

However, if the asset fails to reclaim key levels and sentiment worsens, some ETH could flow back to exchanges, increasing selling pressure. Watching reserve trends alongside price action will be crucial in determining whether the current downtrend is nearing exhaustion or if further downside remains likely.

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Disclaimer: Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. See Disclaimer for more information.

Cryptocurrency charts by TradingView.

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Ethereum

Ethereum at a Crossroads: Will ETH Fall to $1,250?

The largest altcoin by market cap has been among the biggest underperformers during the late 2024/early 2025 bull run, which saw many assets, including BTC, chart fresh peaks.

ETH’s most recent performance has been even more painful, as the asset dumped to its lowest level since November 2023 at under $1,800. The question raised now by analysts is whether ETH will continue losing ground and dump to $1,250.

ETH at $1,250?

Remember 2021? Back then, ETH was charting massive gains and its price soared toward $5,000. In fact, speculations emerged about a potential event called the ‘flippening,’ in which Ethereum could surpass Bitcoin and become the world’s largest cryptocurrency.

Fast-forward some three and a half years later and that seems as distant from reality as fiat money becoming disinflationary. ETH bottomed below $1,000 during the 2022 bear market but went on the offensive again two years later. It failed to decisively overcome the $4,000 target despite its numerous attempts to conquer it in 2024. The latest rejection came in mid-December.

Since then, ETH’s price has nosedived hard, which culminated (for now) earlier this week with a drop below $1,800. As such, Ethereum not only erased all the gains registered after Trump’s presidential election victory but even plunged to its lowest levels since November 2023.

According to Ali Martinez, a crypto analyst with over 130,000 followers on X, the asset’s price drop meant that it had broken out of a years-long parallel channel, which could spell further trouble. In fact, he forecasted a slump to $1,250 – a level not seen in over two years.

#Ethereum $ETH targets $1,250 after breaking out from this parallel channel! pic.twitter.com/XS3N9p8Unr

— Ali (@ali_charts) March 14, 2025

But ETH Whales Keep Buying

CryptoPotato has repeatedly reported in recent weeks Ethereum whales’ predominantly bullish behavior. Recall that within a 48-hour period alone, they accumulated 1.1 million ETH, which is nearly 1% of the total supply. At the prices back then, it was worth over $2 billion in USD.

Martinez brought another chart showing that these large entities acquired more than 420,000 ETH in the following five days, valued at $800 million at today’s prices. Such massive accumulations should benefit the underlying asset as they decrease the immediate selling pressure. However, ETH’s price is yet to stage a notable recovery as it still sits below $2,000.

Whales have bought more than 420,000 #Ethereum $ETH in the last five days! pic.twitter.com/ZFF57gbq0e

— Ali (@ali_charts) March 14, 2025

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Ethereum

Why Is Ethereum (ETH) Falling Without Major Liquidations? ITB Breaks It Down

The price of ether (ETH) has been steadily declining for months, with this plunge taking a turn for the worse recently. However, the market intelligence firm IntoTheBlock found that the latest dip did not trigger huge liquidations compared to previous events.

According to an IntoTheBlock tweet, ETH liquidations have remained relatively moderate despite the cryptocurrency dropping to levels not seen in more than a year.

ETH Is Dipping Without Major Liquidations

IntoTheBlock says the moderate liquidations can be traced to a significant decline in high-risk loans across lending platforms. Investors are taking a risk-off stance as they apply more caution in their positions. This is likely driven by macro concerns regarding potential global tariff tensions.

The United States has been knee-deep in economic uncertainty for a while after President Donald Trump imposed tariffs against its major trade partners, including China, Canada, and Mexico.

Although some industry analysts believe the trade tariffs will positively impact cryptocurrencies, especially bitcoin (BTC), in the long term, the market has experienced high volatility since Trump made the announcements earlier last month. On the day Trump imposed the tariffs, about $400 billion was wiped out from the market, with the overall capitalization falling by at least 11% within 24 hours.

According to CoinMarketCap data, ETH has nosedived from the $2,800 level to at least $1,760 since early February. The second-largest crypto asset has been struggling, and just this week, it fell by roughly 13% after failing to hold a support level above $2,000. The coin is now trading at levels not seen since 2023. It was worth $1,900 at the time of writing.

ETH Price Outlook

CryptoPotato reported that ETH buyers have retreated and found support at the $1,800 level. However, it remains uncertain if ETH has bottomed and if this support level will be strong enough to reduce the selling pressure and allow the asset to start a recovery.

At its current price, ether is roughly 60% down from its mid-December high of $3,990. Unfortunately, further down pressure could drag the asset to $1,600. These possible scenarios, coupled with Ethereum’s underperformance against Bitcoin, have fueled investor caution.

Meanwhile, IntoTheBlock discovered a few days ago that ETH holders may be seeing this dip as a buying opportunity and are loading up on the asset. This is seen in the amount of ETH that left crypto exchanges last week—$1.8 billion worth of assets, marking the highest weekly amount since December 2022.

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