Aside from “torting up the heat ” against Meta employees who shouldn’t be there, and hitting a metaverse runway , Mark Zuckerberg highlights Instagram’s new NFT support. The founder and CEO took the opportunity of announcing expanded NFT support on Instagram to tell everyone his custom-made 1992 Little League baseball card is going on sale soon, with an NFT included as part of the deal.

I thought he was making it, but as his Metropolis Comic Collect profile links in his post explains , this is not true. This card was custom-made by Zuckerberg for a camp counselor. It has now been authenticated and is available for purchase as an actual collectible. You can see it in his post. It states that Zuckerberg, at the age of eight, had a card made stating that he was a hitter for. 920 — there are some pitchers from that league who probably suspected the video metrics were off before anyone else did — as a right-handed infielder in Dobbs Ferry, New York.

This comes at a very interesting time for Meta. This is a very interesting time for Meta. Instagram is in chaos, with the company rolling back TikTok-like features.

So Meta has jumped in, even late, to a small market of digital collectibles that has fallen sharply since its peak in the winter. A tracker on Dune displays data from OpenSea showing that, after dropping from where it was in May, sales volume has remained fairly flat in the months since.

In a separate report for Platformer, Newton noted that Meta, Twitter, and Reddit are all pushing forward NFT projects but don’t have any data to share on how they’re doing.

The one explanation for this focus is the idea that somehow these collectibles will explode in value when combined with the augmented and virtual reality spaces Zuckerberg is trying to build — but we aren’t there yet.

Today’s news from Meta is that the test of NFT support is available across 100 more countries, with connections coming for Coinbase Wallet and Dapper as well as NFTs from the Flow blockchain.

Correction August 4th, 7: 04PM ET: An earlier version of this story said Mark Zuckerberg is minting his Little League card as an NFT. It is actually being sold by another collector, who includes an NFT. We are sorry for the error.