UFC to Stop Official NFTs for Usman Vs. Covington 2 Fight

During the first week of July, Bitcoin.com News reported on Crypto.com partnering with UFC in a ten-year deal worth $175 million. Sources revealed that this deal was the largest sponsorship agreement by the UFC to date.

UFC NFTs will be launched on November 2nd. They will include UFC artwork, event posters and athlete profiles.

The collection of NFTs called “UFC 268 Packs” will drop on November 4, and fight posters and belt designs will be based on the upcoming event “UFC 268: Usman vs. Covington 2,” slated to take place at Madison Square Garden (MSG) on Saturday. UFC fans will be able to purchase the NFTs “while supplies are last .”

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Tracey Bluczinski is the senior vice president of Global Consumer Products at UFC. She believes NFTs offer a great way to connect with UFC fans. Bleczinski stated in a statement to Bitcoin.com News that NFTs were an exciting addition to UFC’s strong collector market and an authentic way for passionate fans to keep connected to the UFC brand.

Crypto Exchange Taps into UFC’s Large Audience

Crypto.com is attracted to UFC’s global fan base of more than 625 million. The company recently partnered with the actor Matt Damon. Additionally, Crypto.com has forged partnerships with the NHL’s Montreal Canadiens, Formula One (F1), the NBA’s Philadelphia 76ers, the Italian Football league, Paris Saint-Germain, and legendary rapper Snoop Dogg.

“UFC has the fastest-growing sport in the world. NFTs are also growing in popularity as UFC fans seek new ways to connect with fighters, the sport and the wider UFC community.” Steven Kalifowitz (CMO at Crypto.com) added.

What do you think about the upcoming UFC NFT series? Please comment below to let us know your thoughts on this topic.

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